I am a data-driven and customer-focused growth marketer eager to help organizations grow. How?
By finding the right KPIs to follow, understanding the key to the business’ success and tackling customers’ issues.
Over the years I've started to find joy in digital marketing and became passionate about seeing businesses grow and flourish with unconventional methods. I am driven by new challenges as I consider myself a fast learner, who likes to explore new opportunities. If any problem or obstacle occurs on the way I will find a creative way to deal with the red alert situation.
* Team Lead
* Marketing Strategy
* Digital Marketing
* Lead Nurturing
* Marketing Automation
* MVP Testing
* Community Building
* Event Speaker
What have I done so far?
✔ Growth Marketing Agency: Head of the growth team for managing 10 T-Shape trained professionals to develop growth strategies for corporates and startups.
✔ Developed a marketing strategy by conducting market research, creating buyer personas and identify relevant distribution channels
✔ Accelerated MQL's growth by 140% (2016 - 2017) by launching, A/B testing, and optimizing organic, social, referral and email marketing campaigns
✔ Contributed to grow new monthly paid users by 57% (2016 - 2017)
✔ Conceptualized and implemented sales campaigns to counteract saisonality and to take advantage of
✔ Planned and forecasted marketing campaigns that resulted in an average of
130% metric attainment
✔ Built acquisition funnels for many SaaS products, sometimes bringing in thousands of subscribers & hundreds of trial users in the first month.
Industries I have worked with so far:
- Growth Hacking Agency 🕵️ : Serving small to large scale companies as the Head of Growth
- Enterprise SaaS 👔 : Ship container software
- SME SaaS 👕: POS system, Recruiting software, CMS
- NPO 🧡 (App that connects students who need additional reading support with volunteers, Online donation platform
- eCommerce 🚴♂️: Smart Home, Clothes, Bikes, Potatoe plants via Kickstarter
- Platform 🔗: Job portal
- Consulting 🧩: IT, Construction, Corporate Finance
Wanna talk about growth or marketing in general? Hit me up!